Andreu World has grown and evolved convinced that our philosophy, attention to detail, excellence and good design, is the fundamental guide to continue being who we are now and in the future.
At the core of Andreu World is wood, there is no other material as unique, warm and noble. Woodworking is a philosophy unto itself, it is a way of relating to the world. Over time we have sought to maintain these qualities in all of our designs, regardless of the materials and technology employed.
Wood, in our work, is synonymous with the woodworker, we have retained the same expert hands that have learned their craft over years of experience.
To explain what are we and how we carry ourselves, we continue to believe in the principles and values that have brought us to where we are today…
RESIDENTIAL
Over nearly 60 years we have evolved in tune with the times, offering the practical solutions and aesthetic that people around the world demand. We have achieved this thanks to a flexible but consistent philosophy. Flexible with regard to the needs of users in that we are constantly seeking to improve our work, and consistent to our values and respecting the tradition of the craftsmanship in equilibrium with the latest technology. Maintaining quality in the details is the ultimate goal.
Year after year, we have become globalized without losing our local spirit. We are currently present in the most demanding markets in the world and we have a permanent presence in North America, Europe, Eastern Europe and Asia. Our name, Andreu World, is a statement, expressing our philosophy and our international vocation.
PEOPLE BEHINDS
PEOPLE BEHINDS
PEOPLE BEHINDS
PEOPLE BEHINDS
We are Porada
THE ORIGINALS
EVERYTHING ‘S BORN FROM THE LOVE OF THE WOOD.
The main strength of Porada is also, and most important, something else. Something that has nothing to do with the quality of the materials or cutting-edge machinery. It’s the human factor. They’re people who for years have become part of this family, who treat products as they would do with something of their own, putting all their care and passion in their daily work.
Porada, from 1948
Everything ‘s born from the love of the wood. The solid wood, worked with the craftsmanship of those who know how to turn a log into a piece of artwork. Porada has its origin from this passion. It was established in 1968 by Luigi Allievi with the aim of expanding the production of chairs, started in 1948.
Excellence & Equilibrium
With the support of his sons, who became promoters, as well as him, of a Company that makes quality and professionalism its own bases. Excellent quality and considerable experience in the wood manufacturing shortly gave the Company a solid and well-defined identity, which nowadays express itself in refined products that contribute to design a domestic environment, where the everyday living needs are met.
The key to achieve renown within an international audience consists of its ability to find the right balance between form and function in every objet, together with an elegant and evolved taste, that is at the same time sober and essential for items made to last in time. A work that in half a century has managed to turn the founder’s dream into reality.